At the 2015 Guangzhou Construction Expo, new products of windows and doors came out one after another, and energy-saving and environmental friendly products attracted many dealers to visit. Home hotline and the reporter of China aluminum door made an exclusive interview with Wang Guanghua, the chief operating officer of windows and doors, with the theme of "foresight? Home"
from July 8 to 11, 2015, the four-day China (Guangzhou) International Architectural Decoration Expo 2015 was held in Guangzhou International Convention and Exhibition Center. New products of windows and doors come out one after another, and energy-saving and environment-friendly products attract many dealers to visit. Home hotline and the reporter of China aluminum door made an exclusive interview with Wang Guanghua, the chief operating officer of windows and doors, with the theme of "foresight? Home"
on site interview guest: Wang Guanghua, operation director of Foshan faminjia doors and windows Co., Ltd. (Laolai Bulai doors and windows)
the main products of Guangzhou Construction Expo: swing door series, ecological doors, sliding doors
Mr. Wang Guanghua, operation director of Laolai Bulai doors and windows, accepted the exclusive interview on the theme of "foresight home" on the home hotline
China aluminum doors: This Construction Expo, Huiya information and home hotline launched a new exhibition special reporting activity with the theme of "foresight home", trying to interpret the latest development trend of the home industry from a new perspective. New products are often the wind vane of trends. What new products have you brought to this exhibition
Wang Guanghua: this year, the company focused on the research and development of new swing doors and sliding doors. Including ecological doors with all aluminum gusset plates, pry proof heavy sliding doors, etc. From aluminum alloy doors and windows to indoor smart doors, we have made a lot of innovation and efforts. These new products have been displayed in the company's exhibition hall during this Construction Expo. Welcome to visit our company
Laolai not bad. The on-site staff of doors and windows are talking about the craftsman's platform
China aluminum door for the majority of dealer friends: now many traditional enterprises are fighting e-commerce war and taking the road of combining online and offline, so how does your company do this
Wang Guanghua: online and offline is a trend of online shopping consumption, which develops rapidly in clothing, electrical appliances and other industries. As customized products, doors and windows need to solve installation and after-sales problems. Many door and window brands cannot solve installation and after-sales problems due to the market coverage of physical stores. Therefore, o2o in the door and window industry is still in the stage of publicity and exploration
Lao Lai Bulai also tried to do e-commerce in 2014, but soon found that it was not the problem of product sales. In areas without Lao Lai Bulai door and window stores, it was difficult for us to provide consumers with guaranteed installation and after-sales services. After more than a year of exploration and search, we finally found the "craftsman home" Internet platform. The installation and after-sales problems of windows and doors sold online by Laolai Bulai can just be solved by "craftsman home". Therefore, Laolai was the first to settle in the "craftsman home" platform in May 2015, and has set up more than 130 urban operators across the country
China aluminum door: just now you mentioned the "craftsman home" platform. Please introduce to consumers what kind of form and content the "craftsman home" is
Wang Guanghua: "craftsman home" is a platform that brings together rich resources of craftsman masters. Consumers can find local craftsman masters through this platform. Through the selection of price, service level, Hukou Monument and other conditions, consumers can choose their own craftsman. Choosing a master is like choosing products on Taobao, which saves time and has more selectivity. Consumers will no longer have to worry about the dilemma of finding no one to install windows and doors online. This feature just solves the installation and after-sales problems of windows and doors in our online store
in addition, Laolai Bulai's door and window store can also become the urban operator of craftsman's home. Develop local mud and water masters, hydropower masters, and door and window masters to join the craftsman's home platform, and take this as a cooperation opportunity to develop craftsman masters into Laolai Bulai's installation masters and brand propagandists, which can not only improve the comprehensive ability of craftsman masters, but also expand the comprehensive business ability of Laolai Bulai's door and window store
Lao Lai is not bad. The exhibition hall is very popular