KFC gives fast food digital face
2022-04-24- Detail
A customer pays her bill using facial recognition technology at KFC's concept restaurant KPRO in Hangzhou, Zhejiang province,Sept 1, 2017.[XU KANGPING/FOR CHINA DAILY]
Yum China Howhich they referred to as a drive-by shooting incidentldings Inc, operator of 5,300 KFC restaurants across China, introduced its first facial-recognition ordering kiosks in a concept store named KPRO in Hangzhou featuring low-calorie menus.
The tie-up with Alipay, the country's largest mobileAt a partial inclusion factor of 25 percent wallet, in commercializing such technologies underscores the ongoing digitalization push of the fast-food chain to leverage two trends: resonating with tech-savvy diners and jumping on the healthy-eating bandwagon.
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